Moving from the legacy mobile export
For customers who integrated the mobile export before October 2026. The current mobile export is requested with "version": "v2" on Create an export. The legacy export (v1) ended on 11 November 2026: its days up to then stay available, and a request for a later day is a 400 V1_NOT_AVAILABLE_AFTER. A job that sends no version keeps getting the legacy export until you switch. Desktop is unchanged. Versions →
What changes
| Column | Change | What to do |
|---|---|---|
demographics.date_of_birth |
Removed | Use age in demographics. The current export carries no date of birth. |
evidence_metadata |
Removed | Use brand, brand_evidence and ad_text. |
brand |
New | The advertiser by its public name. |
brand_evidence |
New | The exact text the brand was read from. |
other_brands |
New | Other brands named in the ad, [] when there are none. |
industry |
New | Top level of the IAB Ad Product Taxonomy 2.0. |
industry_path |
New | The full IAB category. |
ad_text |
New | The advertiser's own words in the ad. |
creative_url |
New | Link to the ad's image or video file. |
app_name |
New | The app by the name it shows on the phone. |
ad_format |
New | Where in the app the ad ran: feed, reel, story, in-stream and so on. |
media |
New | video or display. |
size_group |
New | The ad's shape by height ÷ width, from banner to full. |
display_size |
New | The standard display size a browser ad matches, for example 300x250. |
Every other column keeps its name and type.
What the rows now mean
last_seen is when the ad left the screen: the device's next screen change after the ad was last captured, in the same app or another, at most 60 seconds later and 10 minutes after first_seen, and earlier when the camera stopped. In the legacy export it was the last capture of the ad. duration_s, eyetracker_enabled, fixation_duration_ms and is_fixated cover first_seen to last_seen, so the same impression shows longer time on screen and more fixation than in the legacy export. Compare within one export, not across the two.
impression_id values do not pair between the two exports, and a rebuilt day can give its rows new ids. Merge by day, not by id.
How to switch
- Add
"version": "v2"to the create call. Same key, same endpoints, same files. - Update your reader. Drop
date_of_birthandevidence_metadata; add the twelve columns. - Move to the change feed. A first pull, then a daily pull of what changed, upserted on
impression_id: the change feed. Staying on the day export, replace whole days instead, as in Day export. - Fetch from 13 March 2026. v2 data starts on 13 March 2026 in Sweden and Denmark, 26 March in Norway and 19 May in Finland; a
from_datebefore 13 March is a 400V2_FROM_DATE_NOT_AVAILABLEwith the first day inavailable_from. - Tell us at data@attexdata.ai when you have switched.